Despite PBR becoming somewhat of a cliché—or perhaps iconic?— across the bro/brah flyfishing contingent, we still like it… a lot. This little salute to an American classic reaffirms that conviction. “Buy Pabst Blue Ribbon. Help save ’merica. Drink it you asshole.”
Tom Bie is the founder, editor, and publisher of The Drake. He started the magazine in 1998 as an annual newsprint publication based in Jackson Hole, Wyoming. He then moved it to Steamboat, Colorado (1999), Boulder, Colorado (2001), and San Clemente, California (2004), as he took jobs as managing editor at Paddler, Senior Editor at Skiing, and Editor-in-Chief at Powder, respectively. Tom and The Drake are now both based in Denver, Colorado, where The Drake is finally all grows up(Swingers, 1996) to a quarterly magazine.