Flyfishing businesses occupy a tempestuous microcosm tied to the sea-sawing health of rivers and oceans. Example. If there are no fish (participation catalyst), there is no you (potential consumer). And for brands that appreciate a prosperous tomorrow, backing nonprofits working to keep trout, tarpon, salmon, steelhead swimming makes sense.
Flyfishing may be good in the West but it was definitely brought here, not born here. And if you’re looking to source the cradle of the sport, best turn a 180 and squint toward the bustling metropolises of the east and a little place called Pennsylvania. Its list of flyfishing trailblazers is long and Tulpehocken…
“Mountains are giant, restful, absorbent. You can heave your spirit into a mountain and the mountain will keep it, folded, and not throw it back as some creeks will. The creeks are the world with all its stimulus and beauty.” – Annie Dillard I grew up in the Catholic Church where, by a certain age,…
Ultra remote Rainbow Lake, New York, buried deep within six million-acre Adirondack State Park, may seem an unlikely place for any business, let alone a startup flyshop. But that hasn’t deterred area native Vince Wilcox, who moved his online Colorado operations east and opened Wiley’s Flies in May 2008.